Bringing Ideas to Life

asked us to create a bold new creative concept to advertise its beer, META. We delivered with a unique idea to feature the inspiring stories of real Ethiopian lions as part of the communications campaign: Meta for the Lions.

Meta for the Lions Campaign by Zeleman Advertising Agency

To the Int'l Big Screen

Ethiopia has incredible stories, and we love telling stories. Hollywood’s Focus Features co-produced our latest award-winning film ADAMT.

Feature Films by Zeleman Advertising Agency

360 Communications

Zeleman offers the entire range of through-the-line marketing services, delivering real efficiencies and savings for our clients.

Full Service Advertising Agency, Zeleman

Working for Perfection

Our portfolio is a testament to our ten years of creative work and productions. We invite you to watch our show reel.

Paving the road to your target audience

We’ve successfully executed on consumer activations around the entire country. Roadshows, market activations, product sampling and more.

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Zeleman Communicatiions Advertising Production PLC based in Ethiopia

Who We Are

Zeleman is an Ethiopian, integrated full service, communications, advertising and production agency. We are the only full service agency with all capabilities built in-house to provide the most efficient and cost effective solutions for our clients.

Founded in 2005 by CEO and Chief Creative Director Zelalem Woldemariam, Zeleman currently employs over 100 experienced communications professionals. The agency has long-term relationships with Ethiopia’s biggest brands and international organizations from Diageo, Ethiopian Airlines, Coca-Cola, Tiger Brands, UNICEF, Save the Children and many more. As one of the largest media buyers in Ethiopia Zeleman also has strong relations with all media owners in the country.

Management Team

  • Zelalem Wondemariam

    Zelalem Woldemariam CEO & Chief Creative Director

  • Shani Senbeta

    Shani Senbeta COO

  • Jo Heath

    Jo Heath VP Communication & Advertising

  • Charlotte Drewry

    Charlotte DrewryCommunication & Advertising Manager

  • Maranata Tegegne

    Maranata TegegneCreative Director

  • Kassahun Feleke

    Kassahun FelekeResearch & Insight Manager

  • Dawit Solomom

    Dawit SolomomPost Production Manager

  • Daniel Damtew

    Daniel Damtew Production Manager

What We Do

Featured Portfolio: Our philosophy and expertise are best represented by our work.

Our clients

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Client Testimonials

MSIE has used the services of Zeleman in its 360 degree brand repositioning campaign. The campaign was a success as evidenced by the Impact Assessment study we conducted at the end. We recommend the services of Zeleman to other organizations. Marie-stops-logo Getaneh Asfaw - Marketing Manager, Marie Stopes International - Ethiopia

Zeleman, has grown significantly into a fully fleshed Marketing Agency providing an enviable range of Through The Line Marketing services (Creative Development & Production, Below The Line Activations, Research etc). What is significantly impressive is Zeleman’s hunger for success and to break new grounds. During my tenure as Marketing & Innovation Director in Ethiopia for Meta Abo Brewery SC I was privileged to work Zeleman developing the “Meta For The Lion” Campaign which brought a new dimension to FMCGs and more especially in the Ethiopian Beverage Industry. Zeleman continues to break new grounds with their young and vibrant team that have a burning quest to deliver outstanding work continuously. DIAGEO-logo Kweku Sekyi – Cann Marketing & Innovations Director Guinness Ghana Breweries Limited, a Diageo Company

We worked with Zeleman in a number of projects. The team have been a pleasure to work with, working professionally and flexibly to meet our demanding schedules. Ethiopian-Airlines-Logo Mrs. Tsedenia Tadesse, Manager Advertising, Ethiopian Airlines

We worked with Zeleman in a number of projects. The team have been a pleasure to work with, working professionally and flexibly to meet our demanding schedules. Ethiopian-Airlines-Logo Mrs. Tsedenia Tadesse, Manager Advertising, Ethiopian Airlines

Zeleman has been rendering high quality production services for UNICEF in the areas of documentary video production, drama production, children’s magazine TV series, TV and radio public service announcements, graphic designs, DVD duplication and labeling, and related audio-visual services. Based on UNICEF’s experience with Zeleman, it is my pleasure to provide an unreserved recommendation on the benefit of working with this company in similar communication and media work. Unicef Testimonial for Zeleman Dr. Kerida McDonald, Chief of Communication, Unicef Ethiopia

Zeleman is professional, reliable and thorough and can be trusted to deliver on briefs quickly and efficiently. We have been very impressed by the service provided and wouldn’t fail to recommend them indomie_logo Robinson Solomon, Head of Sales & Distribution

Interested in working with us?

Send us your CV and cover letter so we can get to know you

Contact us

Official business hours are 8:30-5:30pm Monday – Friday. 

Office Address

Our offices are conveniently located on the 1, 2 and 7th floors of the Heritage Building in Bole Medhanealem, Addis Ababa. Across the street from the Bole International Airport.  
P: +251-116-632800
F: +251-116-626238

Numbers

Some amazing things about us you should know.

  • 7+ Languages We work with different cultures and languages.
  • 65+ Team over 65 full time professionals
  • 100+ Client Base working with over 100 international and local brands
  • 10+ Experience 10 + years of experience working in all regions of Ethiopia